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Former MMA Fighter Keith Lee Is Now a Food Critic on TikTok
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Source: TikTok / @keith_lee125
Former MMA fighter Keith Lee made a real turn in his career.
After leaving Bellator in 2021, Keith, who is the brother of the MMA superstar Kevin Lee, he started posting videos on TikTok. Little did he know that making these videos would set him on a new journey as a food critic.
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Keith, who works under the handle @keith_lee125currently has more than 8 million followers on the platform, where she shares fun videos about taste testing and rating restaurant menu items as well as grocery items.
So you might be wondering: how did Keith go from professional fighter to food critic? We have the measure below.
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Keith says he started making TikToks to help him be more comfortable doing MMA interviews.
Keith started making TikToks long before he left Bellator. In an interview with MMA fightshe explained that he actually started making these videos to help him feel more comfortable in front of the camera while doing MMA interviews.
“Because at the time all I was doing was MMA. Within that, it was about learning how to slow myself down, how to speak in a more monotone tone. I usually say this slowly anyway, but when I’m excited or nervous, I talk really fast,” he told the agency.
Keith revealed that when he first started making TikToks, it would take him almost two hours to make a two-minute video.
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Even after Keith gave up MMA, he continued with it on TikTok. At first, most of his content focused on his family, but then his wife became pregnant. “She was craving a bunch of crazy stuff, so I thought I might as well film it,” Keith said.
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Not long after, he was tapped by a YouTube channel People vs. Food to appear on their show. This occurrence made Keith realize that he really enjoyed making these videos. Not long after, he rebranded his TikTok page to include only food reviews.
Keith Lee brings business to this Las Vegas pizzeria.
Lately, one of Keith’s most watched videos is his review of Frankensons Pizzeria in Las Vegas.
Keith explained in his review that he received a message from a Frankenson employee asking him to come to the pizzeria to try their food. He explained to Keith that Frankensons was a family business that opened a few months ago. But unfortunately, it was difficult to attract customers.
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In Keith’s review, he praised not only Frakenson’s food, but also the service he received. He called the owner, Frank, “an amazing man.”
The video has been viewed by more than 30 million users. Not only did this bring new foodies to Keith’s site, but it also brought new customers to the Frankensons.
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“Our phone never stopped ringing. I’ve sold more lemon pepper wings in the last two days than I have in the past four months. Yesterday and the day before I made more garlic knots than I’ve ever made,” said a very grateful Frank KTNV Las Vegas in an interview.
“I have people coming from Iowa, people from California, Lake Havasu. “I’ve had people come from Utah, all because of this video,” Frank continued.
Not only does Keith’s TikTok account bring joy to users, but it also brings business to some deserving restaurants.
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Keith Lee and Alexis Frost’s food has made it onto Chipotle’s menu.
As if nearly 11 million followers on TikTok weren’t enough to boost Keith’s credibility as a food critic, he and his fellow foodie Alexis Frost they even spurred changes in the Chipotle menu.
The popular casual fast food chain is making new additions to its online and app-based menus based on food hacks that Keith and Alexis have previously suggested on their channels.
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In one of her “What Employees Would Order” segments, Alexis tried Chipotle’s steak quesadilla with extra cheese toppings and fajitas. Keith tried the same order and added his own twist by dipping it in the restaurant’s honey vinaigrette dressing. He even mixed the dressing with sour cream to make his own ranch.
Since these food tricks have become popular, Chipotle has responded to the trend by adding a new item called the Fajita Quesadilla to its menu. Customers will also be able to order honey vinaigrette as an additional option on all of its quesadillas.
These new changes will be implemented from March 2nd and will only be available online.
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Former MMA Fighter Keith Lee Is Now a Food Critic on TikTok
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